Hand-knitting is an integral part of our creative and manufacturing process deeply rooted in our upbringing in rural parts of India.
Every season, we work with our all women’s community in Jhanjeli and Lahaul in the Himalayas for crafting our knitwear and have been working with them for about six years now. Growing up, knitwear was part of our homes, part of our everyday. When we started working with our knitting communities in Jhanjeli and Lahaul, it felt less like a project and more like going back to something familiar. For us, knitwear is not just about making sweaters or
cardigans—it’s about understanding the lifestyle of the community we work with, the place they live in, and what matters to them in different seasons.


We’ve been working with our communities for over six years now, and our approach has always been about collaboration. The women we work with are already highly skilled; our role is to give space, design direction, and opportunities for them to expand. For example, in our signature Ikat Handknits, each piece is slightly different because the artisans have the freedom to interpret and create lines as they feel. This way, every knit carries both their individuality and our collective vision.

Beyond making products, we want our artisans to feel empowered. That’s why we also focus on entrepreneurship and training programs.
Through initiatives like The Himalayan Knot Design Project in collaboration with Royal Enfield, we’ve tried to create avenues where they can see their skills in diverse scenarios. The idea is simple: if one of them chooses to start something of her own tomorrow, she should feel confident and capable of doing it.


At MARGN, we see craft not only as handmade but as something that holds deep emotional value. We work to refine it, structure it, and show that hand-making can achieve a level of finesse that machines cannot. Whenever we travel to Kullu, Spiti, or Lahaul or anywhere else in the Himalayas, we try to immerse ourselves in the culture—sharing meals, visiting homes, understanding everyday lives. For us, this exchange is what sustains the relationship and allows craft to remain alive, relevant, and purposeful.